KERASTASE GENESIS BAIN HYDRA-FORTIFIANT RECHARGEABLE Hydra-Fortifying Shampoo for weak hair prone to breakage
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DISCOVER GENESIS, THE #1 ANTI-HAIR LOSS RANGE IN FRANCE*
The Hydra-Fortifying Shampoo from the Genesis range by Kérastase is designed for fine or normal to mixed hair that is fragile and prone to falling out. This anti-hair loss shampoo gently cleanses the scalp to remove excess sebum and impurities and strengthens the hair fiber to reduce the risk of hair loss due to breakage.
80% less hair loss due to breakage**
Immediate softness**
The action of the Hydra-Fortifying Shampoo comes from two key ingredients in the Kérastase Genesis range: native edelweiss cells and ginger root. Known for its resistance properties, edelweiss is a plant that grows in the heart of the Swiss Alps glaciers. The native cells extracted from this white flower preserve the collagen that makes up the hair fiber. They also have an antioxidant effect to preserve the hair's shine. Ginger root acts as a stimulant that promotes microcirculation of nutrients. Perfectly nourished, the hair is more resistant.
*Source: Circana SCS BeautyTrends®, No. 1 in sales volume of anti-hair loss products in France, May 2024 to April 2025, selective perfumeries and department stores/including e-commerce.
**Instrumental test after application of Bain Hydra-Fortifiant.
Apply a small amount of product to wet scalp, then massage gently to create a lather. Rinse hair and shampoo a second time, applying a small amount to the scalp and then working it through the lengths. Emulsify gently before rinsing with clean water.
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1227735 G - INGREDIENTS: AQUA / WATER / EAU • SODIUM LAURETH SULFATE • CITRIC ACID • COCAMIDOPROPYL BETAINE • SODIUM HYDROXIDE • PROPYLENE GLYCOL • SODIUM CHLORIDE • SODIUM BENZOATE • HEXYLENE GLYCOL • POLYQUATERNIUM-10 • SALICYLIC ACID • LIMONENE • LINALOOL • GLYCERIN • BENZYL SALICYLATE • COUMARIN • ZINGIBER OFFICINALE ROOT EXTRACT / GINGER ROOT EXTRACT • CITRAL • BENZYL ALCOHOL • CITRONELLOL • XYLITYLGLUCOSIDE • ANHYDROXYLITOL • LEONTOPODIUM ALPINUM CALLUS CULTURE EXTRACT • XYLITOL • XANTHAN GUM • DIPEPTIDE DIAMINOBUTYROYL BENZYLAMIDE DIACETATE • PARFUM / FRAGRANCE (F.I.L. N285008/1).
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