Lacoste ORIGINAL AQUA Eau de Parfum

INSPIRATION
With Original Aqua, Lacoste Original is enriched by an unprecedented aquatic dimension.
This Eau de Parfum embodies elegance in motion and a spirit of freedom—an invitation to dive into the vast blue expanse of the Mediterranean.

THE FRAGRANCE
Original Aqua is a woody aquatic Eau de Parfum that explores a new olfactory territory.
Clary sage and lavender come together in a vibrant aromatic duo.
This is followed by a marine heart, carried by a distinctive and bold caviar accord.
Finally, vetiver adds depth to the olfactory signature, making it unmistakably Lacoste.

THE PACKAGING
The bottle retains its clean, minimalist design while being reimagined in an intense, luminous aquatic blue shade, echoing the shimmering reflections of the Mediterranean.
The contrast with the white cap and label enhances the feeling of freshness and modernity, while metallic details highlight its sophistication.
The outer box adopts the same chromatic codes to extend the sensory experience.

THE ADVERTISING CAMPAIGN
Set against a Mediterranean backdrop, the campaign captures the complicity of a couple: a tipping bottle, a daring dive, and freedom takes over.
The scene becomes a suspended aquatic ballet, carried by the retro-chic soundtrack “Le cœur au bout des doigts” by Jacqueline Taïeb.

Made in France, this fragrance was created using French expertise.